Retail Company empowers sales teams and retailers on the field with a mobile eCommerce app

Before

Esprinet wanted to achieve more sales by allowing field sales teams, dealers and distributors to browse the company catalogue and post orders directly from the mobile phones while on the field.

After

Abilitics took on this endeavor in partnership with Clicker, Bulgaria and Unifi Group, Italy.

The app allows retailers to browse the company catalogue from the mobile phone and view detailed information and images of approximately 1 million products. Retailers are able to post orders directly from the iPhone device.

Benefits provided by the app include:

  • Empowering teams to sell better, by bringing product information everywhere and at any time, without the need of a laptop
  • Becoming a leader of innovation in the industry
  • Engaging retailers and bring stronger loyalty.

The project was delivered within 4 months from the project start. After the implementation of the iPhone application, the client trusted us to extend the application to all major mobile platforms.

screenshot of mobile ecommerce application screenshot of mobile ecommerce application

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Logo of Esprinet
Abilitics was a reliable and efficient partner; they helped us in developing our business idea, supporting our strategies and resolving all technical issues. We found them very inspiring and always positive.
Livio Andrea Acerbo,
Founder and Strategy Director, Unifi Group

Company profile

Esprinet is the largest Italian wholesale distributor of IT and consumer electronics, and second largest in Spain. Esprinet has over 2 billion EUR revenue for 2011.

Benefits

  • Empowering teams to sell better
  • Gaining stronger loyalty
  • Providing product information everywhere and at any time

Technologies

  • iPhone
  • Android
  • Blackberry
  • Windows Phone 7